The following financial statements apply to Hola Division, one of three investment centers operated by Costa Corporation. Costa Corporation has a desired rate of return of 15 percent. Costa Corporation Headquarters has $80,000 of additional operating assets to assign to the investment centers.

HOLA DIVISION

Income Statement

For the Year Ended December 31, 2009

Sales revenue

$ 78,695

Cost of goods sold

(50,810)

Gross margin

27,885

Operating expenses

Selling expenses

(1,200)

Depreciation expense

(1,125)

Operating income

25,560

Nonoperating expense

Loss on sale of land

(3,200)

Net income

$ 22,360

HOLA DIVISION
Balance Sheet
As of December 31, 2009

Assets

Cash

$8,089

Accounts receivable

22,870

Merchandise inventory

33,460

Equipment less acc. dep.

77,581

Nonoperating assets

8,250

Total assets

$150,250

Liabilities

Accounts payable

$5,000

Notes payable

58,000

Stockholders’ equity

Common stock

55,000

Retained earnings

32,250

Total liab. and stk. equity

$150,250

Required

a. Should Costa use operating income or net income to determine the rate of return (ROI) for the Hola investment center? Explain.

b. Should Costa use operating assets or total assets to determine the ROI for the Hola investment center? Explain.

c. Calculate the ROI for Hola.

d. The manager of the Hola division has an opportunity to invest the funds at an ROI of 17 percent. The other two divisions have investment opportunities that yield only 16 percent. The manager of Hola rejects the additional funding. Why would the manager of Hola reject the funds under these circumstances?

e. Calculate the residual income from the investment opportunity available to Hola and explain how residual income could be used to encourage the manager to accept the additional funds.