Klingon Holdings has prepared a marketing study that shows the following demand and average price for each of its services for the following period:

A

B

C

Volume

150,000

200,000

350,000

Estimated selling price per unit

$50

$35

$25

The variable costs for each are

$20

$17

$14

Fixed expenses have been budgeted as $6,900,000.

Using the above information:

  • Calculate the contribution per unit of volume (and in total) for each service. Which is the preferred service? Why? What should the business strategy be?
  • Determine the absorption (full) cost per unit for the three services using three different methods of allocating overheads.
  • How do the results of these different methods compare?
  • Assuming a constant mix of the services sold, calculate the breakeven point for the business.