3. Report on international marketing viability
You are now required to conduct a cost-benefit analysis to determine if marketing your tim tam product to your two japan and singapore international marketplaces would be viable.
You are required to submit a cost-benefit analysis for each of japan and singapore international marketplaces. Include the following information in each cost-benefit analysis:
§ Itemised tangible costs, including one time and ongoing costs
§ Itemised intangible costs
§ Estimated projected benefits (based on evidence from research on similar projects)
Calculate and compare each marketing opportunities costs and benefits